About Us

About

The House of Professional Beauty

Baquero, a renowned leader in skincare excellence.
For over 20 years, we have continuously conducted research and clinical trials to discover skincare methods that guarantee both high efficacy and safety.

Through this dedication, we have been able to lead trends in the professional dermatological field, and our products and programs are beloved by countless dermatology clinics and aesthetic centers.

If you want to experience genuine skincare that goes beyond mere beautification, choose Baquero.

Baquero continues to make brilliant leaps forward today through endless

Sales Volume

100,000,000+

Partner Shop

3,000+

Product Lineup

300+

Management Program

15+

BAQUERO

Beautiful journey together with customers, partners, and the local community

Leading the peeling market

Pioneer who led peeling innovation

In the 1990s, we introduced ‘Aladdin Peeling’ and ‘Multox Peeling’ for the first time in Korea, establishing skin regeneration solutions through abnormal keratin care in the domestic market. From PHA professional care to spicule-based Whitox peeling, we have led the peeling industry and brought new innovation to the aesthetic market.

CEO Jerry Kim

20 years of trust built through continuous research and product excellence

We have dedicated over 20 years to research and development, providing professional aesthetic solutions with proven excellent safety and efficacy. We supply directly to hospitals, skin care centers, and aesthetic facilities, and the word-of-mouth reputation and partner trust built solely through product excellence are Baquero’s greatest assets.

Global expansion and balanced growth

In 2002, we successively imported and launched excellent cosmeceutical brands from Belgium, the United States, Israel, Japan, and Europe. Through bold overseas expansion strategies, we received the $2 million export tower award in 2024. With a balanced strategy encompassing retail brands (Renoderm, Heyooo, Exuviance) and professional brands (Neostrata, Christina, Renoderm Professional), we achieved remarkable growth even during the COVID era.

Trust · People · Sustainability

“Product and trust” emphasized by CEO Jerry Kim is Baquero’s DNA. Through our growth story proven by excellent product excellence instead of advertising, and “beautiful journey together” that pursues win-win relationships with all employees, partners, and customers, we will continue innovation focused on the essence.


History


1997. 10

Establishment of Hongik Medical

2002. 05

Aladdin Peeling launch

2007. 06

Corporate conversion to Sysco BD Co., Ltd.

2009. 01

Exclusive contract for Neostrata and Exuviance in South Korea

2009. 01

PHA Multox Peeling launch

2014. 04

Exclusive contract for Christina in South Korea

2014. 04

New Aladdin Peeling launch

2014. 05

Renoderm launch

2016. 09

First export contract signed for Renoderm

A colossal cargo ship loaded with containers navigates through calm waters against a vibrant sunset sky.

2023. 08

Heyooo launch

2023. 12

Received $2 million Export Tower Award

2025. 01

CI Renovation